LIMITED TIME OFFER • EXPIRES SOON!

The Photographer Pricing Calculator

Attention Photographers:

Do you actually know what to charge for your work?

Calculate your cost of doing business and figure out exactly what to charge in one easy-to-use spreadsheet. Never doubt how much money you're making ever again!

Grab the Pricing Calculator and figure out exactly what you need to charge for your work—for only $19.

You'll feel confident presenting your pricing to clients because you did the work to calculate your CODB and the value of your time. No more second-guessing yourself or pulling numbers out of thin air!

^^ don't let that be you.

“I love shooting every single weekend & staying up til 2 a.m. every night editing!”

^^ Said no one ever.

Yet far too many photographers operate their business that way.

Why? Because they think it’s the only way they’ll be able to pay the bills.

But running your business like that is unsustainable. You’re quickly headed for burnout if you aren’t able to cut back your workload—or at least cut yourself a healthy paycheck.

How you price your services can make or break your success.

Because how you set your prices not only impacts how much money you’re putting in the bank, but it also reflects how potential clients perceive your value.
  • KNOWING YOUR EXPENSES
    We get it—it’s scary to add up all those subscriptions you pay for and tally up how much you pay your second shooters. But without knowing your business’s finances inside and out, you’ll never know what you NEED to make in order to be profitable.

  • YOUR "GET OUT OF BED" RATE
    Simply put? Some jobs aren’t worth getting out of your pajamas for. But how do you know which inquiries are worth taking and which ones are worth turning down?

  • RAISING YOUR PRICES
    You’ve gotta know when it’s time to raise your prices and how to do it effectively—without losing all your clients.

What if you could use the confidence that comes from knowing your numbers to charge what you're worth?

With the photographer pricing calculator, you'll be able to...

Accurately calculate your cost of doing business

You'll determine exactly what to charge for your services, ensuring you cover all expenses and achieve profitability.

SET SPECIFIC GOALS

Easily determine what you need to charge per wedding or session to reach your desired annual income, allowing you to set realistic and actionable goals for your business.

GAIN FINANCIAL CLARITY & CONFIDENCE

With a clear understanding of your pricing, you'll never have to second-guess your rates, making informed decisions for a more profitable business.

"I'm super excited that I might actually be able to pay myself a livable wage and quit my 9-5 desk job soon."

“ATTENTION WORLD: After learning with Charla & Jenn, I raised my prices. It took a fairly long time to book my first wedding at my new worth, but when it happened, I legit cried. It was honestly the best feeling being recognized at what you know you deserve. Now, I've booked 3 more weddings this week at my new pricing - might book a 4th today! I'm feeling so grateful for Charla and Jenn. I'm super excited that I might actually be able to pay myself a livable wage and quit my 9-5 desk job soon.”

Sarah Lord

SARAH LORD PHOTOGRAPHY

Ready to charge what you're worth—once and for all?

A done-for-you, accountant-approved spreadsheet to help you calculate your expenses, estimate your earnings, and determine out your get-out-of-bed rate.

  • Tally up all your expenses (we’ve included a list of common expenses to get you started) and keep it up-to-date when things change (lookin’ at you, inflation!)

  • Built in Google Sheets, so it’s free and easy to use

  • Customizable to fit your unique business

  • Easily estimate your annual earnings and how your pricing affects it 

  • Figure out exactly how much you need to charge in order to be profitable

  • Perfect for wedding & portrait photographers alike

  • Access across all your devices

We normally charge $49 for this calculator, but...

It's yours for just $19

FOR A LIMITED TIME

"Actually pays off and works"

“This is the only education I've invested in that actually pays off and works!! Plus Charla and Jenn are so hilarious and so easy to learn from!”

—Logan Lyons

"Highest collection to date"

"I booked my highest wedding collection to date this week and feel so encouraged!"

—Sarah Ray

"Feeling liberated"

"Thanks for making me see my worth! Just booked a wedding and I'm feeling liberated from the years of struggle and self-doubt."

—Stephanie Bustos

Nice to meet you!

We're Charla & Jenn

With a combined 30+ years as professional photographers, 3,600+ students, and recognition world-wide, it's safe to say, we know how to run a successful business.

But, we also know how to have fun doing it! And we want to share it all—with you.

Because what could be more fun than doing this thing together?

We're on a mission to make photography education approachable, actionable, and downright FUN!

As seen in:

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Grab The Pricing Calculator while this special offer lasts!

This deal won't last forever, so grab it before this special price goes away!

Click the button below to complete your purchase. Once your payment is processed, you'll immediately be granted access to The Photographer Pricing Calculator!

Frequently Asked Questions

How do I access my purchase?

After checkout is complete, you'll receive an email with the link to download your purchase. We recommend you download your purchase and upload it to a cloud-based server of your choice to make ensure you can access it in case of tech issues on your device!

How long do I have access to the content?

How does lifetime access sound?! Once you checkout, you'll get a link to download your content. We recommend you save it somewhere safe so you can access it whenever you need it.

I have another question. Can I chat with someone?

Absolutely! Just send our team a message with the chat box in the corner of this page, or reach us directly via email at [email protected].

Ready to gain financial clarity & confidence?

the pricing calculator

Calculate your cost of doing business and figure out exactly what to charge in one easy-to-use spreadsheet. Never doubt how much money you're making ever again!

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